Website Redesign: Is Your Website Ready For The Holiday Season?

With the festive season approaching near, the excitement level has reached its crescendo. People are now waiting for the D-day of celebration as a number of occasions comes ahead in the next few weeks, starting with the Thanksgiving Day, followed subsequently with bigger celebrations like Cyber Monday, Black Friday, Christmas and New Year. With most of the retailers going online with their business, website redesign is a game-changing factor for them, who want to revamp the structure and design of his or her website, this holiday season.

Holiday Season And Buying Behaviour

The PwC 2016 Holiday Outlook report, estimates that holiday spending in the US is going to increase by 10% in 2016 as compared to the previous year. Moreover, the positive aspect is that there will be a 25% increase in digital sales, which is a great news for online retailers. Shoppers will spend an average amount of $1,121 on per head basis. Hence, these strong statistics strongly suggest that there will be a blast in the selling carts and retailers will reap away the maximum profits from this year’s holiday season sale. Faster checkout options, affordable prices, and well-stocked stores are the three characteristics which are going to rule the shopping industry.

As global borders continue to blur in online shopping, there has been a wide acceptance of mobile commerce all over the world. The increasing usage of mobile phone hence acts as a contributing factor to the massive holiday sales this year. Brands are available today within a tap on the mobile screen and consumers are eager to get an instant delivery of their desired product. Independent retailers and local businessmen have a great opportunity to tap potential customers from the market. With mobile phone usage at a rapid rate, it will be become easier for marketers to understand the consumer’s behavior. At the same time, they can also imply the right marketing strategy.

Website Redesign is an important area that always remains on top of the website checklist especially during holiday season. This part of the year is perhaps the best ever time when one can utilize all the resources and implement them to earn the maximum revenue. A clever website redesign combined with the right marketing strategy will lay out the perfect revenue-earning path. After reading this blog, you will be more confident and take the right decision when it comes to redesigning your website.

So, Is Your Website Ready For The Holiday Season?

To make your website ready for the upcoming holiday season, it is necessary to go for a redesign. However, you must ask yourselves to ask some questions.

Are The CTAs And Buy Buttons Effective?

If you want visitors who keep on hopping from one website to the other get stuck to your website, then the only way to do it is by designing effective call-to-action buttons that converts the visitors in to full time customers. For instance: just below the purchasing item, you can keep a number of options like warranty options apart from the ‘Add to cart’ option. An ‘add to wish list’ item is yet another interesting way to keep customers stay at your website for a longer time.

Can Your Website Handle Multiple Visitors? 

Whether you go for a website redesign or any other development feature, always ask yourself, can your website handle multiple visitors? Holiday season is the peak time when you will witness a flood of visitors. Well, if you think that your website is not capable enough, fret not. Either go for shared hosting or a dedicated hosting. While you might have heard about these two kinds of hosting, however, Colocated hosting is yet another kind of hosting which can ease your task. Here, the company purchases server in its own name and has the host facility with it.

Do You Want To Go For Redesign?

If you have been experiencing a slump in the number of visitors in your website, then it is the time that you go for a website redesign immediately. This is perhaps the best time to rebrand your business. Make changes in the navigation structure of the website and its URLs to help the customers get a new look for your website rather than experiencing the same bored look. You can also implement a 301 redirect plan. In addition to this, one can also change the fonts. Add a festive touch to the fonts to have a maximum impact on the visitors.

Jazz Up Your Website With These Amazing Holiday Tips

Use a pop up on the home page of your website with a nice animation. This could also be a gif.

Write a holiday special blog post.

Send holiday special coupons to customers.

Spread the word in social media regarding any new deals or offers.

Keep in touch with last year’s buyers.

Showcase the holiday special products in your home page.

Highlight the sign up portion of email.

Introduce customers to new brands.

Wrap Up!

There is no better time, other than the holiday season to improve your bottom line. Website redesign acts as a catalyst to keep the profits consistent through the year. Keep in mind that your website is bound to get busier during the holiday season, hence it should be redesigned in such a way that it attracts the maximum traffic to the website.

Customers always look for something unique and interesting. You cannot let them down especially during the holiday season. Understanding the customer psyche and turning them into real time customers is the key to making your e-commerce website ready.

As a premiere website redesign agency, we have redesigned and given a completely new appearance to dull websites. From improving the navigation structure to correcting the URLs, we take multiple steps to ensure that your website looks appealing to the visitors. So, even if you are planning to redesign your website, then just send us an email at contacts@unifiedinfotech.net. We guarantee you of a great website.

E-Commerce Web Development: How To Drive Website Visitors On Halloween

The spookiest time of the year is here again. It’s time to bring that eerie feel to your website and spruce it up in a way as if it’s wrapped in a cadaver. Getting drenched in Halloween celebration is something, enjoyed worldwide with all pomp and grandeur. Even e –retailers pull up their socks in this particular part of the year and manage their e-commerce web development process in a way that it brings in more visitors.

Understanding The Halloween Buyer Psyche

Halloween

Last year, the total spending of Halloween went up to $6.9 billion with an average-spending figure of $74.34 per buyer. This year, the statistics looks, even more record breaking with the total spending estimated at $8.4 billion and an average spending of $82.93 per buyer.  Now, you might wonder about the reason behind such booming figures. Well, there is no doubt that costumes form the major part of their shopping checklist. However, décor and toys also succeed it. Halloween marks the arrival of the holiday season followed by the Friday and Christmas sales.

To win over the customers, a flood of deals and offers on Halloween is something, which is not unusual for e-commerce websites. A buyer persona is something, which always remains on top of an e-retailer’s sales agenda. They make sure that they drive the maximum benefit from the users. Starting from social media to email marketing, PR, and Facebook ads, there are an ample number of digital things, which marketers use to arouse the interest of shopping amongst the users. Filling up an in-store entry form is yet another interesting way where a retailer can get an instant feedback and expectations from the customer’s side.

Understanding the buyer psyche is primary towards getting more customers not only for the purpose of Halloween but also for any seasonal celebration. It’s the fundamental process of expanding your business network and at the same time also increases the brand name. Online business doesn’t give you the independence to reach out to customers by physically distributing leaflets or brochures. But, digital marketing does give you the independence to fully utilize the marketing channel in a more creative ways like e-mailers, blogs, and social media.

We’ve assimilated few amazing ways which you can utilize as an e-retailer or advice as an e-commerce web development firm to your clients for more visitors on the website on the eve of Halloween.

Driving More Visitors To Website On Halloween

Online business entrepreneurs wait the entire year for the holiday season. With Halloween knocking at the doors, people are lining up at the online stores to get the most of the last-minute sale. But, as an e –marketer how do you bring in more visitors on a special occasion like Halloween? Well, this is what we suggest to you…

Target Previous Customers

Even before you start full-fledged marketing, do a little flash black. Do you have their address? Or probably last year’s Halloween sold items receipts? Well, they are the first one who might have an interest to repurchase this year too. Contact and target them first. Don’t forget to place the best deals and offers. Possibilities are you will get a positive result. Halloween shoppers will always expect a great shopping deal even this year.

Add Halloween Related Content

It is important to promote the products on your online store. At the same time, customer engagement is one important factor. Add something to the website, which related to Halloween. It could be cookie tips, dressing ideas or decorating tips. These will increase the engagement level of the user. Customers are always on the look out for something unique and posting something related to Halloween will certainly give you the best results.

Promote The Deals Online

The only way to let your target customers know about the existing deals on your products is online. Digital marketing proves here to be of great help. The buzz around Halloween sale especially is always the trending items in the social circuit. Hence, you have to take the maximum advantage if this platform and e-commerce web development to make sure that you receive the maximum orders for Halloween.

Give Coupons

Push your sales envelope a little further. Instead of flooding the mail of customers with attractive deals, just send them a couple of coupons. Don’t forget to add a deadline with a call-to-action word. Another interesting option is to link the coupon directly to your home page. Customers do not have to wait for the email at all. They can directly visit the website instead.

Stock Up Early

Some shopaholic buyers love to start Halloween shopping even a month before. As an e –marketer, you should never leave this chance and thus convert it into another sales revenue weapon. Stock up all your Halloween items, a month ahead of the grand day. Start the promotions a little early so that you can have a great start to your Halloween sale.

Write A Blog

Write an interesting blog post with pictures about Halloween gifting ideas. Do your research first about the keywords first and then write it on your e-commerce web development blog. This will bring more traffic that is organic to your website and will make your business grow more as a brand.  Once you are able to reach the targeted customers through an appealing blog, it will increase the number of traffic to the website, which will, in turn, result in increasing sales.

Wrap Up!

To get the maximum revenue this Halloween, as an e-marketer it is important to know the tips and tricks of the game. The above-mentioned tips of e-commerce web development will not only help you to increase the Halloween rather it will help you to see a growth in your sales revenue throughout the holiday season.

As an e-commerce web development company, we are an expert in the industry. From website redesigning to organizing your shopping cart in a proper way, we manage a website with extreme care. Contact us today by sending us an email at contacts@unifiedinfotech.net

Can the iPhone App Development Scenario Change With Swift 3?

Programming language constitutes an essential part in any mobile operating system. It forms the backbone behind a mobile application. Every mobile player in the world gives special focus on it while creating a unique application, which would suit the purpose of its target audience. Even, the mobile giant player, Apple, makes sure that it offers a world-class experience to all its users and that’s why when it comes to iPhone app development, it leaves no stone unturned for offering an unforgettable user experience to its users.

Emergence and Evolution of Swift 3

Until a few years ago, it was Objective – C which one could find in each Apple’s platform. Yet, with the passage of time and development in iOS technology, a new programming language came to the forefront. It was Swift. With the arrival of this language, many misconceptions arose in the tech world related to its usage. Firstly, many claimed that the language was the toughest one to master; secondly, poor development was one of the contributing factors in addition to which, the absence of a smaller community were the other factors. Unfortunately, these were some of the biggest myths related to the language. Not a single one was true.

The evolution of the third version of Swift, or in other words, Swift 3 was the result of many factors. The new and updated version came with major improvements such as new core library, great portability, standardization of code results and portable options. Before you start using Swift 3, don’t forget to make use of Xcode 8.0. This migratory tool helps you to easily transfer your project to shift to any latest version of Swift including the third one. Follow the design APK guidelines, make use of the Swift standard library to work in the latest version seamlessly.

As a developer, one must keep in mind that one cannot keep Swift on an equal platform with iOS. Swift includes many important components such as a Debugger, SDK Overlays, Standard library and Compiler. In fact, the interesting thing is that it has no iOS-based libraries. Those libraries are only relevant and confined to the devices. However, Apple strongly supports the language owing to the ability of the language to transform the app into a successful story. The migration from other languages such as X-Code, Objective – C to Swift supports simple coding, standard syntax and open source, which we will be reading in the later paragraphs.

Why Should You Shift Focus To Swift 3

To make a successful iOS-based app, any iPhone app development company uses the most powerful APIs, SDKs and programming language for high-quality product delivery to the client. A programming language is something, which decides the fate of the app. The easier and powerful the language, the faster it will be to create the application for the developer. As a programming language, Swift 3 proves is the lethal weapon available to a developer for making an application.

Now let’s study why is that so.

A New Age Solution To Develop Apps

Innovation is the word that drives the world today be on web or mobile. People get easily bored with the same functionalities and features. What technologies like Swift 3 does is that it raises the engagement level of the user by making them access the application in a better way.  With the ample amount of benefits available, it is set to become one of the most convenient and easy to use language for the end user. It’s no doubt is going to become the future coding language.

Easy Coding Experience With Updates

The hectic task of writing long and complicated codes gets eliminated with Swift 3. Any application whether mobile or the web rests largely on it. As a developer, one saves half the time and use it for more productive tasks. Another interesting fact is that one can also use emojis in coding. Moreover, all the syntax used are less expressive. Being an open source, you can also get help from a large community of developers available online.

More Features With Added Benefits

One fantastic thing about Swift 3 is that it is a combination of all the previous languages released by iOS in iPhone app development. However, that doesn’t mean that Swift doesn’t have its own uniqueness. It might have a mixed combination of all the features, but at the same time is quite interactive as well. What sets it apart from languages like Xcode and Objective – C is the improved result to the user.

Powerful And Faster Syntax

The Swift syntax comes with many updates and improvements related to iPhone app development. It can remove unsafe codes by making the development process less vulnerable to mistakes. The automatic management of Swift memory is yet another advantage which makes the third version of Swift a hero among all programming languages released till date by Apple.

Hence, with these added features in the latest version, the iPhone app development scenario is bound to change in the next few years.

Migrating To Swift 3 – Things To Keep In Mind

There are two primary things, which is important to keep in mind while you are making a shift to the latest version of Swift 3 in iPhone app development. The first one is the pre-migration preparation and the second one is Swift migration assistant. It is necessary to pass all the tests in the pre-migration preparation stage. The developer can easily review the changes in that case. Take the help of a migratory assistant to select and edit the changes.

Secondly, when you open your project with X-Code 8, don’t forget to do a migration pass. Select either Swift 2.3 or Swift 3, to initiate the migration process. Once you have invoked the migration assistant, click all the information that appears by choosing the right one.

What The Future Beholds?

Talking from the futuristic point of view, there will be a rise in app intelligence. It looks as a fundamental approach for optimizing an application irrespective of web or mobile. Apple has already given hints of Swift 4 with advanced level features such as string processing, ABI stability scripting capabilities, and concurrency. The primary focus will be on the areas where Swift 3 has not yet shed its light.

We have developed a niche for creating iPhone apps installing the latest versions. So, if you are planning to make your next iPhone app, then you can send us an email at contacts@unifiedinfotech.net

Must To Know Web App Development Programming Trends for DevOps

Do you know that about 30% of the time spent by the developers goes in surfing the source code? The cost of fixing bugs is almost 10 times and 100 times higher in the construction and designing phase respectively. Considering all these web app development factors, changes have come from time to time to facilitate the process of development. In other words, trends have come to the fore that helped developers to adapt themselves to the latest trends.

Through this blog, we intend to empower the knowledge of developers or any other code lover who want to keep themselves updated with the latest inclination in the programming industry.

Programming Revolutionizing Our Lives

The blessings of programming on the human race are immense. It changed our approach to things in everyday life. The great evolution of apps now brings tasks at our fingertips. There is hardly any work left today which doesn’t comply with an application. From development languages to frameworks and development tools, programming underwent a metamorphosis since the last one decade. It is growing rapidly every day with new changes in the client expectation and project execution strategy. Another aspect of programming is that it also includes cloud computing which implements the same programming techniques.

Business is another important area where programming has bestowed its blessings. From the web app development perspective, DevOps, these days are focusing more on the outcomes. They are working closely with the operational team to give meaningful results to every project, which they undertake. Agility and continuous emphasis on development thus remain the two major components in app development. Whether it is PHP or Python, name any programming language today. Each one of them is directly co-related to business. Empowering business websites, extending the functionalities and making agile web apps is the core agenda for any web development company today.

There are two ways of delivering a web app – either as a web application or as a client side application. If you are making an Android based app, you can specify style properties as well as viewport in order to accommodate it on all types of screen. Even defining an interface is now possible with the rise in the technological development happening in the industry. You can also call APIs based on a web application. From debugging to building web apps, programming has ignited the hope of success in web app development since the day of its evolution.

The latest programming trends will act as a guide to DevOps, which they can utilize in their next project.

Must To Know Programming Trends

Trend 1: Rise of Backend Service

The 21st-century programming will primarily focus less on self-managed applications. Rather, it will shift towards using third party services. The benefit will be to handle important aspects of a project in an organized manner. Cloud storage, user administration, and push notifications are some of the things that will come to the fore.

The rise of BaaS or Backend as a service will become popular and will facilitate the utilities of a web-based application. This will be beneficial from the enterprise point of view where scalability forms a vital part of developing the large-scale application. Now, the operations and engineering teams can compete with their rivals when it comes to delivering the best services.

Trend 2: Image Handling Becomes Easier

With Backend as a service, uploading projects to the cloud or in any other social APIs is easier. But, there are many applications till date which fully rely on the good servers and improved development stacks to function in the best manner possible. Server positioning, on the other hand, becomes too much time consuming and difficult for the developers.

Generating images in the machine while working simultaneously with frameworks, languages, libraries and OS help to make containers, this consists of machine images. If your team has not yet adopted or started utilizing it then it’s time to make use of it. The containers also have the ability to create existing services or making a new one.

Trend 3: More Dependency On Functional Languages

The latest sophisticated applications need more storage capacity, with faster processor requirements and increasing bandwidth. Working with a single machine model makes it cumbersome for a developer to use the systems as the configurations do not match at all. The rise of functional programming has made it mandatory to adapt to new languages for complicated web app development process.

Subsequently, there is a need for developers who has the ability to work with such languages. Functional programming, on the other hand, relies heavily on the mutable state. Here, comes the role of a functional language. It has a strong advantage over the normal object-oriented languages.

Trend 4: More Focus on Material Design

Since the early days of web app development and design, flat design is something, which one was dependent upon, as a modern approach to UI design. But, it was the introduction of Material Design in 2016 that shifted the focus completely. It has given some stiff competition to companies like Apple and Microsoft, which heavily relies on flat design.

The primary USPs  of material design is the three-dimensional effect with a lighting design. It gives a completely different depth to the components used digitally. For instance: when you use drop shadows, it enables the user to understand whether the element used in the application is clickable or not. It is expected that there will be a rise in UI design patterns as creative designers continue to embrace material design.

Wrap up!

Functional languages in web app development play an important role in increasing the user experience. Knowing the latest trends prevailing in the industry will make the DevOps aware about them and implement them successfully in a project.

With our clients spread across the globe, as a web app development company, we have worked for companies under various domains starting from healthcare to e-commerce and fashion. If you are planning to get hire a company that offers seamless web development solutions, then we are the perfect choice for you. Just send us an email at contacts@unifiedinfotech.net and we will contact you.

Want The Best Web App Development? Use These 5 JavaScript Frameworks

Single page web applications are something, which has no existence without JavaScript. On the other side of the coin, developing interactive web applications using JavaScript is a cliché in the world of fast web app development. Hence, the solution is to use JavaScript frameworks. These frameworks act as steroids and powers up HTML and JavaScript. They help developers to focus on the interactive elements, which creates a great user interface.

Use of Frameworks In Modern Web Development

The contribution of frameworks in this digitally developing world is immense. Previously, writing codes was all about applying knowledge to develop a robust code. But now, the process has changed. Today, most of the codes consist of APIs. Moreover, a number of tools have evolved today to fasten the process of web app development. One of them is a framework. It enables developers to write a generic code. A good framework consists of tool sets, code libraries, application programming interface, compiler and support programs. They help to club together various components required to develop a project.

All the JavaScript frameworks mainly run MVC designed structure code to ensure reusable and scalable JavaScript Code. However, it is not necessary that such frameworks should solely base on MVC pattern. Variations might change and implement in accordance with the requirements of the project. The best approach is to maintain a proper code structure. Remember, it is difficult to write an excellent code; hence, the smarter way is to run the API according to the requirements of the project.

These days what matter the most is to have a good knowledge of architecture. Apart from making the traditional API calls, optimizing Objective – C compilers will help you to pick the details of the framework rather than the syntax of the language. Most of the time spent goes in making the inner loops of the libraries. A developer can correct the language details after he or she comes to know about the libraries. Make sure that it’s a changed algorithm. Do not stash it inside the variables. The correct way is to know about the various frameworks and applies them wherever required.

With advanced JavaScript frameworks, it’s possible to make the most complex single page applications within minutes. We bring to you 5 most robust frameworks that will simplify the process of web app development.

5 Most Robust Frameworks For Best Web App Development

Take a look at the most powerful Javascript frameworks, which are an alternative to JavaScript.

AngularJS

A Google product, it’s the most popular frameworks till date. With the biggest online communities, it is just the best web app development framework for single page web application. This framework gives powers to HTML by offering all the features, which are necessary to make dynamic views. Two-way data binding gives the ultimate inputs that enable a developer to view the JavaScript objects. Hence, the hectic process of writing manual code for manipulating the DOM is something, which a developer can avoid. Moreover, the recent release of AngularJS 2 has fixed many bugs and issues.

React.JS

The most common thing between Facebook and Instagram is it’s user interface which consists of  React.JS. The large scalability of the framework makes it the perfect choice for developers to make complex applications. One of the strong points of React.JS is the use of virtual DOM. A virtual domain makes gives a boost to React.JS. One can render it on the server as well as the client side. Other advantages of React.JS include server-side rendering of DOM, comparing the virtual domain with the actual DOM and updated specific nodes of browser domain instead of rendering the entire domain.

Ember.JS

It’s an open-source JavaScript framework. When it comes to usability and functionality, it can compete with AngularJS as well as React.js. Its functionality is somewhat similar to AngularJS where a developer can update the model in accordance with the view, thus synchronizing both the model as well as view changes. To enable better UI rendering, and speed up the performance, the server side rendering facility is something, which is already present in this framework. Something similar to React.js. Hence, combining the two-way binding data and server-side rendering, Ember amazes the developers with its super powers.

Aurelia.js

If there is one framework which is suitable for next generation web app development, then it is Aurelia.js. It is an expert professional community and is one of the strongest frameworks to work with. It consists of numerous modules along with small libraries. As a developer, you can use the full framework while executing a project. Select it on the basis of the project and create a customized framework. The strength of the framework is that it has no external dependencies other than polyfills. For all those developers who have worked with AngularJS 2 and its previous versions, this framework comes across as a fantastic migration path.

Meteor.js

If you are somebody who wants to utilize JavaScript fully for complete web app development, then Meteor.js is highly recommended. It consists of features as well as elements used in the backend, frontend, managing database management and business logic. This framework enables you to use JavaScript for overall application development process. A number of server-side packages are available. You can run node.js in all most all the packages to access the database. From the performance point of view, any kind of change in the database reflects in the user interface.

Wrap up!

Today, a JavaScript framework has become the basis for developing single page web applications. However, there are many frameworks available in the web app development field today, but the use of these five frameworks ensures that the best project delivery goes to the client.

As a growing web app development company, we have handles projects from various sectors like healthcare, hospitality, and e-commerce with expertise. If you are looking for a complete web development solution with the use of holistic frameworks, then we are ready to deliver you your desired project. Just send us an email at contacts@unifiedinfotech.net and we will get back to you.

5 Ecommerce Web Development Festive Tips To Bring More Visitors

The festive season is back again! Excitement has filled the air with the arrival of October. It’s time to fill up your wardrobe with the latest collections and flaunt the latest trend in town. Be it an online or a brick and mortar store, businessmen, have geared up for doubling their sales. Getting the maximum footfalls and visits is right now the primary objective for any ecommerce web development company, which takes care of an ecommerce website. But are you all prepared when it comes to the ‘Big Day E-Sale?’ Well, let’s see that.

Booming Ecommerce Business Scenario

With the arrival of the internet, there has been an online burst in the e-commerce industry. Today, we live in one of the most digitally enhanced worlds where there is no full stop to availing services online. There is a global upsurge in online shopping, as per this Forbes report. It claims that the global figures in Asia-Pacific, Western Europe, and North America will increase to 18%, 10% and 9% respectively from the current figures of 8.2%, 6.7% and 6.3% by 2018. Such huge rise in figures indicates the increasing global phenomenon of ecommerce web development.

Today, the concept of digital technology has merged with e-commerce there by blurring out the line between the humans and internet. It has changed the way we look at shopping and is on a hunt for making it a more exciting experience. It is slowly shifting from device focused to people focus. Instant delivery service is an important factor that has always stood as a USP for most of the e-commerce websites all over the world. Instead of rushing to a store, a customer today signs up on an online shopping website.

While there is plenty of room for improving the overall ecommerce experience but festive season is one part of the year, when eretailers want to generate the maximum revenue. When it comes to online shopping, it’s more about enriching the experience of the user. The more you engage the visitor, the less will be the bounce rate of your website. However, there is more than something to it. In this blog, you will find the best 5 festive season tips if you want to boost your sales. Follow these tips and you will definitely experience a rise in the revenue graph at the end of 2016.

Earn More Revenue With These Five Festive Tips

Tip 1: Monitor Traffic Flow

Use Google analytics to monitor your traffic and at the same time evaluate the relevance of your content throughout the web page. Analyze the keywords based on Click Through Rates. This will help you to focus on the keywords. Once done, focus on keywords, which bring more traffic. Use meta description and tags for ALT tags in images. Use such keywords in your promotional posts like blogs and articles. This will generate more traffic to your website for the targeted keyword.

Tip 2: Uncomplicate The Shopping Process

Don’t make shopping too much complicated for your shoppers. Keep it easy and simple. The check out process should be simple. Don’t resort to practices like ‘sales close for today.’ This puts off buyers and they might not return the other day when you come out with a new offer. Keep limited information for the users. For instance: the personal details section should not ask too many questions. Send e-greetings card to the customer’s personal email address to let him know about any seasonal discount or offers. Send them attractive coupons often to keep them coming back to your ecommerce web development.

Tip 3: Promote Festive Season Specific Offers

Do this in a clever yet engaging manner. Prepare customized mailers for your most valued customers. Prepare it in such a way so that it doesn’t sound like a publicity or advertising campaign. Make sure that it is appealing and informative. Take the advantage of cookies to get a more perfect idea about the shopping preferences of your customers. Social media is another area where you must concentrate. It’s the most effective way to promote your brand. People stay tuned to social media as they are always on the lookout for attractive festival offers.

Tip 4: Stop Doing Silly Mistakes

You might not believe, but sometimes you commit some mistakes unintentionally for which you might have to pay a high price. The first one is not using the call to action words in the website for the appropriate product. Remember, that visitors must notice the call to action buttons in the page. Copied content is another factor, which is important. Use original and fresh content either in the product description or in any type of promotional content. If you fail to deliver the exact information, which your customer is looking for, it will put him away from the website.

Tip 5: Have Sufficient Back up

Website crashes are not something, which is unusual in festive seasons. Apart from maintaining a gorgeous front-end functionality, it is also important to make sure that your website is able to handle traffic efficiently. For instance: if your web page takes more than a minute to upload, then this is something, which you must look. Even before the festival season starts you must do a thorough check of the website with rigorous testing. If you can’t handle so many tasks, at least keep a backup for your eCommerce web development website ready, which can offer the best support to you.

To get the most out of a festival season, the strategies of ecommerce web development company should be strong enough for a businessman to earn the maximum revenue. Instead of working hard, act smart. These festival season tips will open new paths for you if you are an online business baron.

Are you struggling with your e-commerce website in terms of appearance or performance? Then we are here to offer you a robust ecommerce web development solution. Just send us an email at contacts@unifiedinfotech.net